For the launch of their Spring 2026 campaign, “Sweat Like This,” Gap premiered a reimagined music video for the hit song “WASSUP” by global artist Young Miko. The fan-favorite track samples the legendary tune “Lollipop” by Lil Wayne, produced by our client Darius “Deezle” Harrison (Three Nails And A Crown). The premiere for GapSweats energized fans through the cultural power of Latin music, designing a uniform for self-expression, creativity, and confidence.
